Ballooning Special Extended to August

First Car Rental Reservations 2024/2025

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Latest News
Latest Quotes
More Info

Out of the major car rental companies in South Africa, First Car Rental is the only which is home grown. It has over 6000 vehicles in its fleet in 45 car hire branches nationwide. It also has in international presence in more than 100 countries in 4500 different locations.

Want to book a car? Navigate to First Car Rental's website here

Or ask one of our car hire consultants for the best First Car Rental deal!
new First Car Rental logo

First Car Rental's December Holiday Wishes. Father Christmas in FCR colours

News: Sep 2107 - First Car Rental have launched their NNAWT (Now or Never African Wildlife Trust, which focuses on saving rhinos and elephants which have survived poaching attempts.


Click here to view the current First Car Rental competitions.

  • 13 May 2023. First Car Rental's 25th birthday competition, stand to win FlySafair flights, car hire and a hotel stay with Protea Marriott in South Africa!

  • Dec 2016 FCR; together with FlySafair and Anytime Holidays are running a competition where you could win a 3 night midweek stay at Inverness Luxury Resort in Cape Town; including flights and group C car hire from CPT.

FlySafair, First Car Rental and Anytime Holidays competition

First Car Rental & FlySafair competition

  • In Oct 2015 First Car Rental and Flysafair were giving away two return flights AND car hire for three days, valued at around R4500. The winner could choose any Flysafair destination in South Africa and Group C car hire in their chosen destination.

  • November 2014 : First Car Rental are the official car hire agency of new airline, FlySafair. They are running a competition together, where you could win car hire for 2 as well as return flights. Click here to enter, and answer the question: "When will FlySafair start flying between Johannesburg and Port Elizabeth?"

  • First Car Rental has started up its charity campaign to support SA’s The Rhino Orphanage. To win, participants are requested to find one of the First Car Rental Nissan Jukes that have been branded to look like a Rhino mother and child, post a selfie with the car (get a clear shot of both you as well as the car) then post the selfie to twitter or Google plus with the hash tag #Rhinos1st. Prizes include one of 2 holidays worth R20 000 and will be awarded for the most creative selfie as well as a lucky-draw selfie prize. Competition ends at 5pm on 18 November 2014. The Rhino Orphanage takes special care of baby rhinos that have been left motherless by poachers. This is the first non-profit organization offering rehabilitation for hurt and orphaned baby rhinos. This competition ends in November 2014. It is really smart of FCR to make the connection between their vehicles and rhinos in an innovative way. This can only be of benefit to both those wonderful beasts and the motor vehicle company.

Latest News :

  • First Car Rental's branches at Bloemfontein, Upington and OR Tambo have been named the Best Medium Car Rental Operator by ACSA (Feather Awards).

  • 16 October 2015: First Car Rental and Sabre Corporation have joined together, in a multi-year global distribution contract that will allow over 425 000 Travel Agents access to this acclaimed Car Rental Agency’s first class services. Sabre Corporation is one of the prime technology providers to the worldwide travel industry, and now all new content from First Car Rental will be accessible in Sabre.

Sabre Corporation’s travel marketplace aids in the marketing and sales of all types of travel – flights, hotel accommodation, rental cars, train tickets and others. Over 425 000 Agents and thousands of other companies use Sabre to manage their travel; it is one of the world’s biggest marketplaces of its kind, dealing with an estimated $110 billion in travel spending. First Car Rental will be bringing its award-winning rates and services to the fingertips of Sabre clients, adding to the already extensive range of services that can be found via Sabre.

Richard Addey, the Country Director of Sabre South Africa said, "South Africa is an important growth market for Sabre and we are pleased to now offer First Car Rental to our growing agency base. Our agency customers want a wide range of global and local content to meet their travellers' needs, and that's what we set out to provide. First Car Rental also shares our appetite for innovation and new capabilities that enhance the traveller experience, so it's exciting to be working with them." Melissa Storey, the Executive Head of Strategy, Development and Marketing at First Car Rental is equally as thrilled. She says, "We are excited to announce our global distribution agreement with Sabre, which gives us immediate access to their global subscriber base of travel agents and thousands of corporate travel departments.The agreement forms part of First Car Rental's continued commitment to deliver first-class service to all our stakeholders in the evolving travel industry."

  • New Procedures for Invoices and Refunds: From October 2015, First Car Rental will instantly issue rental invoices on the termination of a rental. In addition, credit card refunds and authorisation releases will process within 48 hours after rental termination instead of the usual 7 working days (these new procedures are applicable provided there is no damage caused to the vehicle or e-toll transactions needing to be processed from SANRAL).

  • Bloemfontein Downtown New Location: The new location can be found at the 4 star President Hotel, 1 Union Avenue, Bloemfontein. This branch was formerly at Dynamic Truck Rental, 9 De Bloem Avenue, Bloemfontein.

  • First Car Rental is awarded Top 500 Status for the 7th Year Running – October 2015: The Top 500: South Africa’s Best Managed Companies is the authority on what makes a business great, recognising the best leaders of South African industry. These companies are recognised not only for excelling in their specific fields, but for the policies they have in place – policies that promote empowerment and development, socio-economically and professionally. First Car Rental has been recognised as a Top 500 Best Managed Company for the seventh year in a row, a fantastic achievement.

  • 22 April 2015: Combined Motor Holdings, the owners of First Car Rental, have announced their financial results to 28 Feb 2015. There was a 1.8% increase in average daily rental rates, and a 3.5% improvement in rental days sold. The average fleet life has been increased from 12.5 months to 15 months; and CMH say they have a similar selling price. Interestingly enough, a division renting older cars will be marketed under the brand name "Restart" - this will be to corporates wanting to hire from more than 90 days. FCR is launching a van & truck rental division.

Tourism Radio

To those hiring their vehicles, First Car Rental offer a white label app of Tourism Radio's, which is a travel guide for visitors to South Africa.

Used Cars

First Car Rental used cars (or pre-owned as some prefer to call them) are sold through Car Cart, who they have partnered with. Once their vehicles have done from 45,000 to 55,000 kilometres or are 9 months to 2 years old; they put them up for sale. The vehicles all have been serviced regularly and their full service histories are available. Click here to see the latest deals.

Show & Go Mobile Checkout Card

"Life is tough in the fast lane. Frequent flyers experience frequent delays and queues every day. But not at First Car Rental. Our Show & Go Mobile Checkout card allows frequent travelers to be checked out and leave in their hire car in less than a minute. No branch, no queue, just show and go. To apply sms 'first' to 35635. First Car Rental. First in car hire. First in service.'"

Latest First Car Rental Quotes

I would like to rent a vehicle from Durban Airport - 14 to 16 August 2015. How much is the cheapest vehicle?

How about a Chevrolet Spark or similar at R594* for the weekend?

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See First Car Rental deals for a full list of prices we've quoted. By getting an idea of what specials there have been in the past, you can get a feel for today's prices.

*Note that prices may have changed since the above quote was done.


In September 2013 First Car Rental opened a new branch in Rustenburg (, 014-523-6060).

Also in September 2013, First Car Rental Bellville moved to 200 Durban Road, Oakdale, Bellville.

Airport Locations





051 4332786

051 4334215


Cape Town International

021 9347499

021 9342590


Durban Airport - King Shaka International

032 4360100

031 3371134


East London

043 7362900

043 7362532



044 8760209

044 8760201



053 8511476

053 8511549


Kruger Mpumalanga International (Nelspruit)

013 7502538

013 7502537



011 5407360

0866 876 190



047 5360010

047 5360000


O.R. Tambo International

011 2309921

011 3902114



033 3865252

033 3861660



015 2914819

015 2913996


Port Elizabeth International

041 5811123

041 5817203

Richards Bay

035 7860001

035 7861450

First Car Rental SixT signpost next to First Car Rental's office at King Shaka International Airport


Vehicles available at First Car Rental*

Group A
Group B
Group R
Group C
Group W
Group D

Chevrolet Spark

Ford Figo

Fiat Grande Punto

Nissan Tiida

Ford Focus

Nissan Tiida Auto

Group E
Group Z
Group F
Group G
Group K
Group V

Chev Cruze

Volvo S40

BMW 320i

Mercedes C Class Kompressor

Nissan X-Trail CVT ST

Isuzu KB72

Group I
Group Y
Group Q
Group H
Group J

Nissan Grand Livina

Toyota Quantum

VW Transporter TDI

Nissan One Ton Pickup (Excl. Canopy)

Nissan One Ton Pickup (Incl. Canopy)

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*Subject to availability. See more about these vehicles

First Car Rental reviews

We have made a lot of use of First Car Rental's services over the years, because of the value for money they offer.

  • : Rating 5/5:
    The first car hire I have ever attempted was ironically at First Car Rental in Cape Town. An unfortunate happening in the Eastern Cape demanded an emergency trip to from Cape Town to East London. We were a party of five girls and thus had to find a comfortable yet fuel efficient ride to cover over 2000km's and we had 48 hours to do it. Given the fact that it was the first time we'd ever hired a car, the process was more stress-free than anticipated. We called in and logged a request for the ever so popular Polo Vivo on one of the busiest weekends known to Cape Town. It was Jazz weekend where thousands of jazz lovers would descend into Cape Town and of course need to hire to get around. Our requested specimen: fuel efficient, reliable and pretty. What we got was not at all what we bargained for. We walked into the doors of First Car Rental airport branch and were greeted by decadent red velvet cupcakes before signing our contracts. As we were indulging, a member of the First Car Rental team explained the terms and conditions and complexities of the contract should anything go wrong. Driving a hired car from one province to another is a nerve wrecking task as we'd all heard the horror stories of car hire parlours and dealers taking advantage of the fairer sex's limited knowledge on cars. Our transaction was short, informative and not at all suspect. Instead, we were told that our requested car was not available and were thus upgraded into the next bracket to make up for the inconvenience. This meant we weren't getting a cute polo vivo but the ever so sophisticated Renault Sandero Stepway in the colour red for the same fee. All these little surprises transformed the daunting administration of car hire into a pleasant experience. What has lured us back to hire again and again were the little perks like the friendly and efficient service, unlimited kilometres. The drop off process was also straight forward, the car was insured for two drivers should anything happen. We were stress and worry free and this added to an enjoyable driving experience. If I had to give First Cars a rating it would definitely be a five out of five, because we got a lot more value out of the deal than we had anticipated. No hidden costs and no frills and free cake with icing on top
    Written by:

    See more reviews here.

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    new First Car Rental logo

Vehicles Information

Group A
Group B
Group R
Chev Spark 0.8 L Man.
Ford Figo 1.4 L Man.
Fiat Grande Punto 1.4 L Man
4 seater, 2x baggage
Hatchback, Petrol, 5 door, Radio, CD
4 seater, 2x baggage
Petrol, 5 door, Radio, CD, Power steering, AC, Dual airbags, ABS
4 seater, 2x baggage
Petrol, 5 door, Radio, CD
Power steering, AC, Dual airbags, ABS
Group C
Group W
Group D
Nissan Tiida 1.6 L Man.
Ford Focus 1.6 Man.
Nissan Tiida 1.4 or 1.6 L Auto
4 seater, 3x baggage
Sedan/Hatchback, Petrol, 4 or 5 door, Radio, CD, Power steering, AC, Dual airbags, ABS
4 seater, 3x baggage
Sedan/Hatchback, Petrol, 4 or 5 door, Radio, CD, Power steering, AC, Dual airbags, ABS
4 seater, 3x baggage
Auto Sedan, Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
Group E
Group Z
Group F
Chev Cruze 1.8 L Auto
Volvo S40 2.0 L Auto
BMW 320i 2.0 L Auto
4 seater, 2x baggage
Auto Sedan, Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
4 seater, 2x baggage
Auto Sedan, Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
4 seater, 2x baggage
Auto Sedan, Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
Group G
Group K
Group V
Mercedes C-Class Kompressor 1.8 L Auto
Nissan X-Trail CVT ST 2.5 L Auto SUV
Isuzu KB72 2.5 L Man. Pickup Diesel
4 seater, 2x baggage
Auto Sedan, Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
5 seater, 4x baggage
Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS, 4WD
4 seater, 1x baggage
4 door, Radio, CD, Power steering, AC, Dual airbags, ABS, Towbar, Canopy Diff Lock
Group I
Group Y
Group Q
Nissan Grand Livina 1.6 L Man. Passenger Van
Toyota Quantum 2.7 L Man. Passenger Van
Volkswagen Transporter TDI 2.0 Man. Passenger Van
6 seater, 2x baggage
Petrol, 5 door, Radio, CD, Power steering, AC, Dual airbags, ABS
10 seater, 3x baggage
Petrol, 4 door, Radio, CD, Power steering, AC, Dual airbags, ABS
8 seater, 3x baggage
Diesel, 5 door, Radio, CD, Power steering, AC, Dual airbags, ABS
Group H
Group J
Nissan One Ton Pickup 2.7 L Man. Pickup Diesel
Nissan One Ton Pickup 2.7 L Man. Pickup Diesel


Saw a car you want to hire?
Ask for a quote or pop a question to one of our consultants here.

2 seater, 1x baggage
Petrol, 2 door, Radio, CD, Power Steering, Long Wheel Base
Excl. Canopy
2 seater, 1x baggage
Petrol, 2 door, Radio, CD, Power Steering, Long Wheel Base
Incl. Canopy

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More information

Direct Transfers

First Car Rental offers a Direct Transfer service from point A to point B. First Car Rental's uniformed drivers will meet you at the airport (or anywhere else you want to meet) and take you where you need to go. There is is the option of Airport transfers, General Transfers (both available in economy or luxury) and Coach Rental (groups ranging from 7 - 1000 people). The Direct Transfer service is available in:

  • Johannesburg
  • Pretoria
  • Cape Town
  • Durban
  • Port Elizabeth
  • Bloemfontein
  • Nelspruit

Electronic booking system

Web-Link is used for electronic bookings. Web-Link is an online interface with First Car Rental's rental operating system.

Roadside Assistance

First Car Rental offers a 24 hour roadside assistance service. Should your car keys be locked inside the car, there is a lockout service. Should you run out of fuel, there is an emergency fuel delivery service (cost of fuel is for the renter's account). There is a message relay service, which will relay a message to a family member (phone 0860-888-911 if you require service).

Loyalty Club

Hotel Express Discount - If you are a Hotel Express member, you can make use of discounted rates if you book a car with First Car Rental.

Show and Go Loyalty Card - Designed for corporate customers. When you get off the plane, you can walk straight to the Show and Go area and pick-up a vehicle wihout any paperwork. These check-out facilities are available at O.R. Tambo Int. Cape Town Int. and King Shaka Durban Int.

Holding Company

First Car Rental is a wholly-owned subsidiary of Combined Motor Holdings (CMH), which has been listed on the Johannesburg Stock Exchange since 1987. Combined Motor Holding is listed in the "General Retailers" sector of the Johannesburg Stock Exchange. Thebe Tourism Group owns 50% of CMH. Other motor related business of CMH is:

  • New and used car dealerships

  • short-term vehicle insurance

  • Truck and car leasing

Top management

C Ault, B Barritt (managing director), A Burke (director), U Crouse, S Duriex, V Govender, L Hall, B Hattingh,
S Marshall, R McKay, C McWilliams, A Nel, M Nortje, C Reid, C Terbruggen (director), B Troeberg (director),
M Voges, C Webber, K Werth, U Wessels.

JV with Thebe

Thebe Tourism Group has a 50:50 operating joint venture with First Car Rental.

Insurance cover

With First Car Rental you have 3-vehicle cover options these being the Standard, Super and Executive Packages. The Standard Package has the largest insurance excess which will need to be available on your credit card, then the Super Package has a slightly reduced amount for excess and finally the Executive Package will have no excess as you are comprehensively covered

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More Reviews

  • Rating 5/5: We rented a car from First Car Rental in Nelspruit for the first time, and they even phoned us up to remind us we had forgotten a driver's license.

  • Rating 4/5: Once again the Johannesburg First Car Rental offered the best prices and we got great service (thanks Kaizer!), from their new offices on the 2nd floor.

  • Rating 5/5: First Car Rental's service at Johannesburg O.R. Tambo was top drawer - they not only saw us to our car, but also packed our bags into the car (thanks William!) We had fun driving the Mazda 3 from Joburg to Nelspruit.

First Car Rental is Rated 4.7/5 based on 7 customer reviews

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News & History

  • April 2015 : Happy 16th Birthday to First Car Rental; which was launched in 1999 under the National Alamo brand, which was subsequently changed to First Car Rental in 2008.

  • 2014-12 : Festive Season greetings.

Season's greetings from First Car Rental

  • 2014-04-18 First Car wins the Most Consistent Performer over the Past Three Years award at the South African Service Awards.

  • 2014-03-21 News just in: First Car Rental has made the top 500 best managed companies of 2013-2014! This coveted prize is awarded by TopCo Media’s team of research experts who dig out the gold from the dust, with the most impressive five out of one hundred different industry sectors receiving the award. This is the fourth year in a row that First have achieved this admirable feat.

  • Smart phone users, get your thumbs ready! It's just about to get easier to book your rental car! First Car rental has a new mobile phone application. Their app will be up and running as from April 2014, allowing customers to book a rental car and view all included fees on their smartphones. The android version is to follow shortly.

  • First Car Rental's new mobile application.

  • First Car Rental have announced their 10 favourite SA heritage sites. They've been very diplomatic, finding something in almost every province - Castle of Good Hope (Cape Town) Cradle of Humankind (Gauteng), iSimangaliso Wetland Park (KZN), Mapungubwe Cultural Landscape (Limpopo), Nelson Mandela Museum (Eastern Cape), Pilgrim's Rest (Mpumalanga), Richtersveld Cultural & Botanical Landscape (in the Northern Cape Province) Robben Island (Cape Town), uKhahlamba-Drakensberg Park (KZN) and redefort Dome (Free State).

  • December 2013 First Car Rental has added new stock to their fleet and released up to 7 cars reduced to sell.
  • 2013-10-15 CMH reports its results for the 6 months to 31 August 2013: First Car Rental's operating margin increased from 7.3% to 9.3% as a result of higher fleet utilisation and an increase in the average daily rate. They opened 4 new branches.

  • 2013-10-15 CMH, First Car Rental's holding company, has appointed JTM Edwards to replace Maldwyn Zimmerman as Chairman. Zimmerman had been Chairman since the inception of the group in 1976.

  • : If you book a Group W car with First Car Rental before the 30th September you stand a chance to win an MG6.

win an MG6 with First Car Rental

  • : True to its payoff line: First In Car Hire, First In Service, First Car Rental has won 1st place at the South African Service Awards in the Travel and Related Services category beating all of its car hire competitors in South Africa. The SA Service Awards are the premier customer-driven service awards in South Africa. The gold award was officially announced at the South African Service Awards ceremony held in Johannesburg on the 1st March 2013. First Car Rental achieved an overall service rating average of 90% from its customers whilst the car rental industry average overall scored 82%.In the Travel and related services – Car Hire - category, the final audited results were:

  •     1st Place – First Car Rental
  •    2nd Place – Avis Rent a Car
  •   Excellent Customer Service: Tempest Car Hire
  •  Excellent Customer Service: Europcar

“We are very proud at winning this award as we were up against all our competitors this year. It is one of the awards we aspire to the most because all companies are rated by their actual customers, therefore providing a completely unbiased view as to the level of service that the company is providing, and it doesn’t depend on size or volume.” said First Car Rental's Executive Head: Strategy, Development & Marketing, Melissa Storey.

First Car Rental receiving a prize at the South African Service Awards

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  • : First Car Rental is selected as one of the top 500 best managed companies in South Africa. "Qualifying as a Top 500 Best Managed Company again represents a gilt-edged achievement for First Car Rental. It is wonderful for all our staff to get the recognition from Top 500. First Car Rental is performing at optimum levels so expect us to keep climbing the ranks.” says First Car Rental's Executive Head: Strategy, Development & Marketing, Melissa Storey.

  • : Newton's 2nd law fronts for Rodriguez in his tour of South Africa, and are transported in First Car Rental's Purple Power vehicle.

First Car Rental's purple power vehicle

  • : First Car Rental introduces four new models to its rental vehicle fleet. The new vehicles are the Ford Focus 1.6 L; the 2013 SUV Nissan Qashqai; the 2013 Isuzu KB72 double-cab bakkie; and the 2013 BMW 320i F30 twin turbo. These new vehicles are available at First Car Rental branches at OR Tambo, King Shaka and Cape Town international airports.

  • : First Car Rental donates a Nissan Tiida to Masigcine Children's Home in Mfuleni: “It is a privilege to work in conjunction with Koo and Palesa from M-Net Cares in supporting invaluable facilities like Masigcine Children’s Home. We believe that the need for thoughtful corporate social investment with a measurable social return has never been greater.  Based on our company values of care, service excellence, innovation and integrity, this is the work done at Masigcine every day. We thank them for this wonderful opportunity to meet such wonderful children and carers.” said Melissa Storey of First Car Rental

  • : A Nissan Tiida is donated to the Children of Fire Trust in Joburg (Melville).

    "When fires occur in squatter camps, Children of Fire staff members are often in desperate need of an additional vehicle to get supplies to the people living there. Disaster mitigation is part of their mission and they distribute red disaster recovery bags with survival basics to last a few days. Having a car will help them reach these families a lot quicker. They also travel around the country on safety outreach programmes, so they will be able to get to a lot more places than before. Working with M-Net Cares to get this car to this Trust was a gratifying and humbling experience and one that I will never forget." said Melissa Storey from First Car Rental.

    "Children of Fire would like to sincerely thank First Car Rental for the Nissan Tiida. The nature of what we do; working with child burn survivors from across South Africa and beyond, means we spend a lot of time on the road travelling between hospitals and their homes. It can be quite a logistical nightmare...Everyone wanted a chance in the driver's seat. All the children imagining what it would be like to drive; they all want to be race car drivers." said Chilren of Fire's manager, Rosie Chirongoma.

  • 2012-07: First Car Rental opens a new office in Centurion Lifestyle Centre, 800m from the Centurion Gautrain .

    JOHANNESBURG, POMONA, FRIDAY, 9 MARCH 2012 - First Car Rental wishes to inform all present, past and future customers that Velvet Sky is our airline partner, and that our partnership agreement is the only association we have with Velvet Sky. The low cost airline’s current predicament does not affect First Car Rental or CMH operations and we are carrying on as per usual.
    We are honouring all First Car Rental bookings made via the Velvet Sky website. Customers are able to amend or cancel bookings by means of the links provided on their voucher confirmation or via our Call Centre. We will also refund prepaid rentals done via the Velvet Sky website due to flight delays and/or cancellations.

    First Car Rental will not penalise customers for cancellations. Payments will be refunded in full should customers wish to cancel pre-paid reservations since operational issues were announced by the airline on 20 February 2012.

    We sincerely wish Velvet Sky all the best in their endeavour to resolve their affairs and we continue to remain supportive."

  • : First Car Rental has joined Good Fellas, a members-only chauffer service which provides an alternative to driving under the influence of alcohol. When you rent a car from First Car Rental & you are already a Good Fellas member, you may make use of the Good Fellas service during your rental period without fear of breaching your terms of contract with First Car Rental.

  • : On the 1st of December 2010, First Car Rental opened its Southbroom branch (KwaZulu-Natal). First Car Rental Southbroom can be found at Shop 3, Driftwood Centre, Gilbert Road, Southbroom. The branch manager is Charlene Roets.

  • : First Car Rental sponsors the Freedom Revolution Unicycle Tour in South Africa, which covers 2500km from Durban to Cape Town. The tour takes place for Bob’s For Good Foundation, run by former Springbok rugby player Bobby Skinstad, the charity provides shoes for disadvantaged children all over South Africa.

  • : First Car Rental prohibits smoking in all its vehicles. Says Melissa Storey, Executive Head: Strategy, Development & Marketing for First Car Rental, “First Car Rental receives more customer requests for smoke-free vehicles than any other 'special request.”

  • : First Car Rental is one of 3 car rental agencies represented at all Gautrain stations.

  • : First Car Rental joins SAFTLA (South African Fleet Traffic & Licensing Association), a Section 21 non-profit organisation set up after a recommendation from the judiciary in Cape Town. Hambanathi Vehicle Hire is also a member of SAFTLA. SAFTLA was formed to create a mouth piece for fleet companies with the Metro's and Licensing Departments to reach a standard within the industry, with regards to:

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Traffic fine issues


Traffic fine redirection


AARTO - to ensure a standard is maintained within the metro's.


Ensure effective and speedy vehicle licensing and renewals.


Allowing SAFTLA to negotiate with law makers to discuss or suggest changes in legislation where necessary.


Ensure removal of traffic fine liability on member's names.


To provide legal representation where necessary.

  • : First Car Rental teams up with, offering car rentals through their website.

  • : First Car Rental moves its offices at Johannesburg O.R. Tambo International Airport.

  • : Due to fraud, First Car Rental starts requiring a second credit card for Class D and above bookings.

  • : A First Car Rental Branch is opened and operational in Mthatha.

  • : First Car Rental is appointed as the Sixt representative for South Africa.

  • : Cmh Car Hire (Pty) Ltd trading as National Alamo Car Rental is rebranded First Car Rental. This change was necessistated by Europcar's purchase of the "National" and "Alamo" brand names.

  • : In Boksburg, a BEE-owned agency is awarded to Ms Buyi Nkosi.

  • : The first awarding of an agency to a BEE partner, Mrs Peggy Scheshe, entitling her to operate a branch in Braamfontein with its own vehicle fleet.

  • : First Car Rental opens its doors back in 2000 as a national Alamo Car Rental. 

  • National Car rental South Africa logo

    1999: Combined Motor Holdings purchased the franchise rights to the National Alamo brand, bringing National Car Rental to South Africa. With humble beginnings,the company kicked off with 3 car hire branches & a fleet of 45 vehicles.

  • 1988: Nippon Car Rental signs an affiliate agreement with National Car Rental.

  • 1947: 24 independent car rental operators get together in Chicago's Drake Hotel and establish National Car Rental, with its head office in Missouri, USA.


First Car Rental in Johannesburg, O.R. Tambo International Airport





First Car Rental

Phone from within South africa

(24hrs): 0861 1ST CAR / 0861 227 178

Phone from outside South Africa

Call (24hrs): +27 (0) 11 230 9999

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