First Car Rental reservations

First Car Rental is a car rental agency in South Africa which was previously branded as National Alamo South Africa (the operating company is CMH Car Hire (Pty) Ltd). It hires predominantly to the South African corporate market and overseas tourists.

Making a reservation

online reservation	www.firstcarrental.co.za
phone from within South africa	011-570-1900
phone from outside South Africa	+27-11-394-3580

International Airport locations

Bloemfontein, Cape Town, Durban, East London, George, Johannesburg O.R. Tambo, Johannesburg Lanseria, Kimberley, Nelspruit and Port Elizabeth.

Other locations

Bloemfontein, Boksburg, Braamfontein, Durban, Industria, Jacobs, Kempton Park, Kimberley, Melrose Arch, Menlyn, Phalaborwa, Pietermaritzburg, Pinetown, Polokwane, Port Elizabeth, Pretoria, Randburg, Richards, Bay, Saldanha Bay, Sandton, Sea Point, Stellenbosch, Umhlanga, Upington, Windhoek and Witbank.

Direct Transfer

First Car Rental offers a Direct Transfer service from point A to point B. First Car Rental's uniformed drivers will meet you at the airport (or anywhere else you want to meet) and take you where you need to go. The Direct Transfer service is available in Cape Town, Durban and Gauteng.

Web traffic

The graph below indicates how much web traffic the First Car Rental website has been receiving:

Electronic booking system

Web-Link is used for electronic bookings. Web-Link is an online interface with First Car Rental's rental operating system.

Roadside Assistance

First Car Rental offers a 24 hour roadside assistance service. Should your car keys be locked inside the car, there is a lockout service. Should you run out of fuel, there is an emergency fuel delivery service (cost of fuel is for the renter's account). There is a message relay service, which will relay a message to a family member (phone 0860-888-911 if you require service).

First Car Rental Premier Rewards Card

First Car Rental provides CashBack rewards at Infinity Merchants. Joining their program is free, and you receive a 7% CashBack reward when booking a car at First Car Rental, 15% CashBack at Southern Sun, a 3% preferential rate at Nationwide Airlines, 5% at Mugg & Bean, GardenShop or Stodels Nursery, 25% CashBack on the first movie ticket at Nu Metro (5% thereafter).

Holding Company

First Car Rental is a wholly-owned subsidiary of Combined Motor Holdings (CMH), which has been listed on the Johannesburg Stock Exchange since 1987. Combined Motor Holding is listed in the "General Retailers" sector of the Johannesburg Stock Exchange. Thebe Tourism Group owns 50% of CMH. Other motor related business of CMH is:

• New and used car dealerships

• short-term vehicle insurance

• Truck and car leasing

Top management

C Ault, B Barritt (managing director), A Burke (director), U Crouse, S Duriex, V Govender, L Hall, B Hattingh,
S Marshall, R McKay, C McWilliams, A Nel, M Nortje, C Reid, C Terbruggen (director), B Troeberg (director),
M Voges, C Webber, K Werth, U Wessels.

JV with Thebe

Thebe Tourism Group has a 50:50 operating joint venture with First Car Rental.

Where does National Car Rental source its vehicles?

Vehicles are mainly sourced directly from the manufacturers.

What does National Car Rental do with its used vehicles?

in many cases vehicles are purchased on a buy-back arrangement and, at the end of the period may be sold back to the manufacturer at a pre-agreed price. The remainder of the 1-year old vehicles are sold back into the Combined Motor Holding Group at market-related prices. Accident-damaged vehicles may be sold through Bonerts.

History of First Car Rental

Jul 2009	First Car Rental joins SAFTLA (South African Fleet Traffic & Licensing Association), a Section 21 non-profit organisation set up after a recommendation from the judiciary in Cape Town. Hambanathi Vehicle Hire is also a member of SAFTLA. SAFTLA was formed to create a mouth piece for fleet companies with the Metro's and Licensing Departments to reach a standard within the industry, with regards to: - Traffic fine issues - Traffic fine redirection - AARTO - to ensure a standard is maintained within the metro's. - Ensure effective and speedy vehicle licensing and renewals. - Allowing SAFTLA to negotiate with law makers to discuss or suggest changes in legislation where necessary. - Ensure removal of traffic fine liability on member's names. - To provide legal representation where necessary.
May 2009	First Car Rental teams up with bnbsure.co.za, offering car rentals through their website.
Apr 2009	First Car Rental moves its offices at Johannesburg O.R. Tambo International Airport.
7 Oct 2008	Due to fraud, First Car Rental starts requiring a second credit card for Class D and above bookings.
7 Oct 2008	A First Car Rental Branch is opened and operational in Mthatha.
1 Apr 2004	Cmh Car Hire (Pty) Ltd trading as National Alamo Car Rental is rebranded First Car Rental. This change was necessistated by Europcar's purchase of the "National" and "Alamo" brand names.
Jun 2005	In Boksburg, a BEE-owned agency is awarded to Ms Buyi Nkosi.
Oct 2004	The first awarding of an agency to a BEE partner, Mrs Peggy Scheshe, entitling her to operate a branch in Braamfontein with its own vehicle fleet.
1 Apr 2000	First Car Rental opens its doors back in 2000 as a national Alamo Car Rental.
1999	Combined Motor Holdings brings National Car Rental to South Africa
1988	Nippon Car Rental signs an affiliate agreement with National Car Rental.
1947	24 independent car rental operators get together in Chicago's Drake Hotel and establish National Car Rental, with its head office in Missouri, USA.

Reviews

1 Aug 2009	First Car Rental Johannesburg review - first class service.
4 May 2009	Review of a First Car Rental from Johannesburg Airport.
24 Apr 2009	Review of First Car Rental Sixt at Johannesburg Airport. Kudos to First Car Rental Sixt - we received top service from them.

Newsletters

Sep 2009

First Car Rental's inaugural newsletter.

name	comment
email address (optional)
In small letters, spell out the symbol @

Name	Comment
tim walton	I have a car booked for late on thursday evening - for 2 weeks (arriving from london) Rental number: 1044570 I have gone with a more expensive car rental (through argus car hire because i was hoping to avoid the citi golf. The options were Volkswagen Citi Golf or similar Renault Clio 5dr or similar Volkswagen Polo 5dr or similar Please can I have some other car, or if there are none available, is there something in the 3 door fleet that is NOT A CITI GOLF. I can't bear them. PLEASE! tim walton
Mr Car Rental	Ken, your best bet is to phone First Car Rental at Cape Town International Airport (021 934 7499 for domestic arrivals & international arrivals at 021 934 7499).
ken reynolds	I have booked a car from you through car hire 3000, booking reference 168585044. Could you confirm your opening hours at Cape Town International airport? Thank you Ken Reynolds

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