26 Jul 2008. Book a Mango Airlines flight by 31 July 2008 to fly by 31 August 2008 and you might win a prize (emphasis on the word might, since there's about 30 prizes and thousands of people will book flights). Our analysis shows that the expected value of these prizes is some R2 per person.
Mango Airlines says that the prizes are worth some R100,000:
R50,000 in cash
10 mini Hi-fis
R5000 in baby phat clothing vouchers
5 19 inch LCD TV's
20 portable radios
We know that the prizes are worth R100,000, but the piece of the equation which is missing is how many passengers book during the last 7 days of the month. Let's guess 7,000 per day, making it 49,000 tickets sold over the last week. This means that the expected gain per passenger is some R2.05 per person (call it R2 so that we cant be accused of spurious accuracy).
The other question is whether you'll find a flight, in our latest survey of flights from Johannesburg to Cape Town, the good Mango flights had already been booked out.
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